How often do you invest in a technology, feature, product packaging, advertisement or whatever so that you can keep up with a competitor? I understand. It’s human nature. As kids, we ask for things because our friends have them – and the following continues. That’s partly because our mindware (software) is programmed to follow others as part of our herd instinct. It’s also because we are pattern-creating beings. From the moment we’re born, our begins creating mindware programs to … [Read more...]
Are You Asking for What You Want?
We are shaped by our thoughts; we become what we think. ~ Buddha I was taught that asking for what I wanted is a greedy, selfish and pushy approach to life. A lot of human have a similar belief system. I think it's one of the major differences between big time successful folks and the rest of the world. Yes, some of those folks are greedy, conniving and act without integrity. We've seen that in Wall Street, big business lobbyists and our government. But that's only a percentage of those … [Read more...]
posted on April 28, 2013 by
Freedom from the F Words
Mistakes are the portals of discovery.... ~ James Joyce It's alright - I'm not talking about THAT F-word. I'm talking about the other ones...fear and failure. These two words, individually or when combined into a single emotional belief, limit us from reaching for our ultimate potential. For me, failure has a big charge thanks to childhood programming that equated even one mistake with punishment and horror. All I have to do is think about failing and a big ball of terror erupts in my … [Read more...]
posted on April 22, 2013 by
Social Media, Is 7 Percent Enough?
It's a fact. Our body language and vocal tones account for 93% of our rapport and trust-building in the communication process. What does that say about social media communication? We can't see the body language of our SoMe associates, We rarely hear their voices. That leaves only our words - representing 7% of overall communication factors. That doesn't sound like the foundation for powerful, clear communications, now does it? Our Future and SoMe Separation By its nature, Social … [Read more...]
posted on April 12, 2013 by
Are You a Cause or an Effect?
We all believe that we're taking responsibility for our lives. That's a good thing because taking responsibility is critical to attaining our goals. We all want to attain our goals, right? Key to reaching our goals is our appreciation of cause and effect. You see, in each and every life situation there is a cause, and there is an effect. Personal and professional power comes from accepting the role as the Cause for all experiences in our life. If we choose to be an effect, we become a … [Read more...]
posted on April 5, 2013 by
3 Ways to Watch Your Language
The limits of my language define the limits of my world. ~Wittgenstein Words and language form the building blocks for most of our human interactions. The right words bring a story to life, warm our hearts and make us feel connected. In business, the language we use can serve to create memorable conversations with our audiences. The right language joins us in rapport with our buyers, giving us the opportunity to establish powerful connections as the foundation for long-term … [Read more...]
posted on April 1, 2013 by
Brain Bender or Mind Mender?
True or false? Behavioral and neural sciences can be used to manipulate others to do as we want. If you said True - then you need to read this post! This July, I will complete my master's certificates in neural/behavioral sciences including Neural Linguistic Processing (NLP), Hypnosis and Timeline Strategies (among others). I have personally experienced the amazing power of these practices to change my mind, my life and my destiny. Lately I've been sharing some glimpses into the power … [Read more...]
posted on February 25, 2013 by
They Said It Couldn’t Be Done – So She Did It Anyway!
Those who say it can't be done are usually interrupted by others doing it. ~James A. Baldwin One of the pleasures of speaking all over the continents is when I find amazing gems of innovation, out-of-the-box thinking and just plain Unstoppable folks! That happened to me last week. I was so impressed with Aimee Schulhauser and Tangerine - I just had to share. The Rules of the Restaurant Restaurants are the bastion of tradition when it comes to operations and planning. The kitchen is run like a … [Read more...]
posted on February 18, 2013 by
Media and Buyers Simply Don’t Care!
"We told our client that announcing a product at the World Congress wasn't a great idea. It's too hard to get above the noise. So they're announcing three instead of one new product. The media won;t even take my calls so I'm pitching something different to get their attention." I overheard this conversation last week. I had to laugh. Some things never change, which is why we still have such a problem with product press releases - the noise that clutters our customer value. For decades we … [Read more...]
posted on February 5, 2013 by
Want to Impress Your Audience? Think Average!
We've also been trained that more is better when it comes to everything from value to products to company distinction. So we slave away to present our long lists of benefits, features and leadership credentials. Unfortunately, all that chest thumping does little to create credibility with our audiences. In fact, our long laundry lists actually reduce our impact on our audience. Here's why. Our unconscious mind processes and filters long inputs by averaging them. Consequently, when a … [Read more...]
posted on January 27, 2013 by
